Privacy Policy

Effective Date: [8/12/25

Active Pursuit Physical Therapy PLLC (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us through our website and related services.

1. Information We Collect

We may collect the following information:

  • Contact Information: Name, email address, phone number.

  • Patient Information: Health history and other information you provide through our patient portal or intake forms.

  • Payment Information: Collected securely through our EMR/patient portal software.

  • Website & Analytics Data: Information about your device, browsing activity, and interactions with our site (via Google Analytics).

2. How We Collect Information

We collect information when you:

  • Fill out forms or scheduling requests on our website.

  • Create an account in our patient portal.

  • Communicate with us by email or phone.

  • Visit our website (via cookies and analytics tools).

3. How We Use Your Information

We use your information to:

  • Book and manage appointments.

  • Communicate with you about your care or inquiries.

  • Process payments for services.

  • Send educational or marketing emails (with your consent).

  • Improve our website and services.

4. Third-Party Services

We may share your information with trusted third-party service providers for business purposes, including:

  • Patient Portal / EMR Software: Securely stores health and payment information in compliance with HIPAA.

  • Scheduling & Forms Software

  • Google Analytics: Tracks website traffic and usage trends.

  • Email Marketing Tools: For communications you opt into.

These third parties are required to protect your information and use it only for the purposes we specify.

5. HIPAA Notice

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Patient health information collected through our EMR or patient portal is protected under HIPAA and will not be shared without your consent except as required by law. For more details, please refer to our Notice of Privacy Practices provided at your initial visit.

6. Cookies & Tracking

Our website uses cookies and similar tracking technologies for analytics and site functionality. You can adjust your browser settings to block cookies, but this may limit site features.

7. Your Choices

  • You may opt out of marketing emails by clicking “unsubscribe” in any email we send.

  • You may request access to, correction of, or deletion of your personal information by contacting us (subject to applicable laws).

8. Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date.

10. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact:

Active Pursuit Physical Therapy PLLC